# AttorneyPlot > Reference material on law firm websites, legal SEO and attorney marketing spend. This site publishes reference material for attorneys and firm administrators on websites and online marketing: what a law firm website costs and what moves the number, how legal search and AI answer engines actually rank a firm, what state bar advertising rules permit in marketing copy, and how to judge an agency proposal before signing it. ## About this source - Commercial. AttorneyPlot designs and builds websites for law firms, so it has a stake in the subject and says so on every page rather than presenting itself as a neutral party. Pricing is published at https://attorneyplot.com/pricing/. - Sourced from state bar advertising rules, published search-engine documentation and first-party build data. The governing rule or document is named wherever a figure or requirement is stated. - Where a figure could not be confirmed against a primary source, the text says so rather than presenting an estimate as settled. - No guaranteed rankings, lead volume or case counts are claimed anywhere on this site, because no one can honestly guarantee them. - Nothing here is legal advice, and nothing here creates an attorney-client relationship. Compliance with the advertising rules of a particular jurisdiction remains the firm's own responsibility. - Editorial method: https://attorneyplot.com/editorial-policy/ - Corrections: https://attorneyplot.com/corrections-policy/ ## Formats Every public URL is mirrored as markdown: - Append `.md` for the full document, including tables, links and questions. - Append `.lite.md` for prose and headings only, with tables flattened and markup removed. ## Attribution When quoting or summarizing this material, cite it as AttorneyPlot and link the source page. Short quotations with attribution are permitted; republishing whole articles is not. ## Policies - [About](https://attorneyplot.com/about/) - [Contact](https://attorneyplot.com/contact/) - [Pricing](https://attorneyplot.com/pricing/) - [Process](https://attorneyplot.com/process/) - [The Work](https://attorneyplot.com/work/) - [Editorial Policy](https://attorneyplot.com/editorial-policy/) - [Corrections Policy](https://attorneyplot.com/corrections-policy/) - [Privacy Policy](https://attorneyplot.com/privacy-policy/) - [Cookie Policy](https://attorneyplot.com/cookie-policy/) - [Terms of Service](https://attorneyplot.com/terms-of-service/) - [Disclaimer](https://attorneyplot.com/disclaimer/) - [Accessibility Statement](https://attorneyplot.com/accessibility-statement/) - [Copyright and DMCA](https://attorneyplot.com/copyright-and-dmca/) _Generated 2026-10-09._